Case Study: A Simple Text Message Persuaded 30% of Customers to Call Back After 6 Months of Silence

Behavior Delta analyzed consumer behavior to write incentive-based SMSs that had 30% of customers replying within three minutes.

In this case study, you’ll discover how:

  • Personal language and emojis can be used to develop relationships with customers, even in B2B settings;
  • Snaptesting helps interventions to get up and running without the need for large-scale research; and 
  • Finding the right communication channel is key to boosting interaction. 

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