Customer Satisfaction

Customer experience and satisfaction are often determined by the tiniest nuances in communication or environment. Understand them and you win your customers’ loyalty.

List of 13 Articles

Make Your Customers Feel Good about Their Decisions

Customer Satisfaction
Case study by Matthew Willcox

Influencing Decisions Isn’t Everything! Make Customers Feel Good About Their Choices.

Tips to make waiting for your customers more bearable

Consumer Behavior

4 Behavioral Tips to Make Waiting in Line More Bearable and Improve Customer Experience

How an Insurance Company Got 30% More Customers

Sales & Conversions
Case study by Andrea Olson

Case Study: How an Insurance Company Used Behavioral Science to Get 30% More Customers to Use Certified Repair Shops

The peak-end rule is the secret to a great customer experience

Customer Satisfaction

Why Customers Aren’t Remembering Your CX the Way You Think They Are

How Disney mastered the psychology of waiting in lines

Consumer Behavior

Case Study: How Disney Uses the Psychology of Waiting to Create Better CX in Their Parks

Improve Customer Experience Using Psychology

Customer Satisfaction

3 Steps to Improve Customer Experience Using Psychology

The Behavioral Economics Behind Uber’s Customer Experience

Customer Satisfaction

Case Study: How Uber Improves Customer Experience by Giving Users a Feeling of Control

How Uber Uses Psychology To Improve Customer Experience

Customer Satisfaction

Case Study: How Uber Designed Its Entire Customer Experience Around One Key Behavioral Insight

Increased Customer Satisfaction by a Subtle Change

Case Studies
Case study by Jez Groom

Case Study: How Standard Life Increased Customer Satisfaction by a Simple Redesign of Their Call Scripts