Lea Karam explains the need to leverage AI to augment existing data to get as close as we can to human behavior. Watch this video to learn about the AI and behavioral toolkit for your business and get a 360 degrees view of your consumers.
How to Instill Trust in FinTech Services
Rachel Altmann describes the factors affecting inhibiting trust in fintech services and 3 effective strategies to counter them.
How to Engage Your Audience With a Gamification Design Approach
Oliver Simko explains why people invest so much time into playing games. Then he sheds light on how marketing and communication can adopt these principles to retain consumer attention.