About
Graeme Newell is a behavioral finance speaker and brain science researcher. He puts business leaders, employees, and customers inside of brain scanners then maps the parts of their brain that light up as they make money decisions.
Making smarter business choices isn’t just about having the right information, it’s about understanding how our subconscious brain tempts us to misstep.
Graeme shows business leaders the situations when they’re most vulnerable to impulsive decision-making. He teaches teams to recognize the signs they’re headed for trouble and how to get back on track.
Graeme has presented in 25 countries to companies such as CNBC, Disney, GE, CNN, Sony, Metlife, CBS, St. Regis Hotels, and Madison Square Garden.
Language: English
Expertise
Sectors
Work highlights
How to Avoid Zero Risk Bias and Other Behavior Finance Biases
It’s called Zero Risk Bias and it’s one of the behavioral finance biases that drives us to eliminate risk from our life. Well it turns out zero risk is not such a great idea. Behavioral finance researcher Graeme Newell taps the latest behavioral finance biases studies and shows you the fascinating way our brain approaches the risk activities in our lives.
What is Proportionality Bias - Behavioral Finance Biases
What is proportionality bias? Behavioral finance biases like the proportionality bias cause all of us to make bad finance decisions. All behavioral biases like the proportionality bias are brain biases that most of us don't notice, until we feel the pain of a bad money decision.
What is the Dunning Kruger Effect Definition? Understanding Behavioral Finance Biases
What is the Dunning Kruger Effect Definition? It’s a behavioral finance bias that lures you into believing you’re more competent than you really are. Behavioral finance speaker Graeme Newell shows you the tricky cognitive bias that afflicts the inept. It lures them into believing they’re expert, when they’re really just novices.
Four Brain Science Insights to Help Groups Make Smarter Decisions
Why do groups tend to make such terrible choices? Behavioral Finance Speaker Graeme Newell reveals four brain science insights that can help groups make better decisions. Behavioral finance is about helping all of us make smarter money decisions.