Database of Behavioral Economics Interventions
Searchable database of 650+ case studies and interventions from business, public and non-profit sectors
List of 706 Database entries
Government raising awareness of health issues by placing screening stations intelligently
Qatar wanted to raise awareness of its population concerning who has type 2 diabetes. It is quite difficult as 1/3 of the population are unaware of their disease, and the cheaper type of screening ...
Right timing increased usage of fertiliser among farmers
In Kenya, farmers were nudged to use more fertilisers. Kenyan farmers were offered the purchase of fertiliser at different times in the season. They were offered the fertiliser immediately after harvest, and at a ...
Gifting customers when entering a shop impacted their shopping habits
Researchers wanted to see if changing the state of mind of customers when entering the shop would lead to healthier choices. Cornell University gave people entering a shop either an apple, a cookie, or ...
A single e-mail led to approximately 6 000 more borrowers to pay off their student loan debt
In the USA, over 41 million student loan borrowers carry a total of more than USD 1.26 trillion in outstanding federal student loan debt. There are several repayment plans available, including IDR, which link ...
Salient trashcans reduced the amount of cigarette buds thrown in the streets by almost 28%.
Streets in Copenhagen are often cobbled, which makes it very complicated and costly for cleaners to pick up the cigarette buds. Copenhagen Municipality and iNudgeyou set out to get more people to put their ...
Using a pop-up window helped Danish businesses to keep their registration data up to date.
Danish businesses have an obligation to register basic company data and keep it up to date in the Danish Business Register. If they don't do it, it is problematic to contact them.
The ...
Reminders increased the proportion of late self-assessment tax debtors paying their tax on time
The UK Government loses billions in tax revenue each year simply because prospective taxpayers are late in making their payments.
BIT in collaboration with the HMRC Debt Management and Banking Team investigated whether ...
Increasing the uptake of flu vaccinations among employees through personalized e-mail.
In 2012 New Zealand’s Inland Revenue (IR) had the second-highest average sick leave usage amongst government departments (11.2 days).
IR designed a personalized email to be sent to employees of the Agency who ...
Improving the quality of interactions between Tax Collection teams and debtors through behavioural training.
Inland Revenue decided to change the interaction between Tax Collection teams and debtors, to see if this could improve how efficiently and effectively it was able to recover the overdue tax and loans.
...
Increasing business survey response rate amongst SMEs in Ireland.
Irish Revenue undertook an experiment to test the role of personalization on survey responses. A sample of 2 000 business customers was sent the business survey to complete, 15% of which were randomly assigned ...