Database of Behavioral Economics Interventions
Searchable database of 650+ case studies and interventions from business, public and non-profit sectors
List of 706 Database entries
Introduction of a bank product helped clients to increase their commitment to savings plan by 43%
In urban areas of Bolivia, a product named “Ecoaguinaldo” was designed to help clients of the bank of Ecofuturo, many of whom are self-employed, save up all year for their own year-end payout.
Clients ...
The introduction of longer opening hours has brought more customers
Smaller business players are often willing to undertake and try out innovations. They are either more willing to take risks because they cannot compete in the traditional ways against larger players or, following a ...
Call-center employees fundraised more money for college scholarships after meeting with scholarship students
Connecting employees’ work to the people they serve can be a powerful intrinsic motivator. To make information entry feel less like a thankless task, the state applied behavioral nudges grounded in the University of ...
Employees were rewarded based on the number of citizens helped, so within 10 weeks, the state was able to completely eliminate six months of backlogs
In agencies program leaders rearranged the incentives system to place value on a more meaningful metric. Where rewards were previously given based on the number of backlogs resolved, leaders now tracked and rewarded employees ...
Reminders increased savings account balances
Behavioral strategies of attention and self-control issues have proven effective at increasing account balances and duration.
Simple reminders were found to increase savings account balances by 6% to 16% in the field and ...
Deposit advance from bank increased customer loyality
Offering credit to a consumer drives loyalty and willingness to pay for other services.
At one large financial institution, 90% of customers who used a deposit advance product stated their intention to continue ...
Instant deposit with a fee is preferred before free deposit
In fact, speed is the second most common reason that underserved households give for using non-bank check-cashing services (after convenience).
When given the choice, 90% of consumers on a banking and payments technology ...
Personalised solutions helped to save an average consumer $500 per year
People living paycheck-to-paycheck need banking solutions designed specifically to help them manage the reality of volatile income and expenses.
Ideas42 came out with a solution including three major features: automating budgeting and saving; offering affordable ...
Financial coaches helped consumers to have 20% higher savings balances
Ideas42 explored Consumer-behavior concepts in a 2010-2012 pilot known as the Financial Health Check (FHC).
By the end of the study, participants who worked with coaches to take real-time actions – like automating transactions – had ...
Offering a savings card for employees increased the take-up for automated savings
Ideas42 designed a simplified stability package to be more flexible to the circumstances of each employee. For employees who were banked but did not have any savings, they offered a savings card to automatically direct a specific amount ...