Rachel Altmann describes the factors affecting inhibiting trust in fintech services and 3 effective strategies to counter them.
Case Study: How an Insurance Company Increased Conversions of Direct Emails by 300%
Isn't it irrational not to claim free travel insurance for a year? But Matej Sucha explains why users were skeptical of this offer and what MINDWORX did to garner trust.
Case Study: Gamified Campaign in Slovakia for a Hospital
Hospitals are often associated with the word 'serious’. However, Oliver Simko shows us how a hospital in Slovakia employed gamification to increase doctor applications and spread awareness.