• Video
  • with Matej Sucha

Case Study: How an Insurance Company Increased Conversions of Direct Emails by 300%


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Isn’t it irrational not to claim free travel insurance for a year? But Matej Sucha explains how users were skeptical of an excellent offer because of how it was drafted. In this case study, he reveals the 3 behavioral tweaks that garnered trust and how one could use these principles to build better connections with an audience. 

Introduction of an expert
  • Case study by
  • Matej Sucha
  • CEO, MINDWORX Behavioral Consulting

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